Ownership & Funding Information

Last Updated: May 2026

At WPCricket, we believe that transparency is essential to building and maintaining the trust of our readers. To meet the highest standards of digital journalism and align with search engine and news aggregator guidelines (including Google News), we are fully transparent about our corporate ownership and the sources of our funding.

Ownership Structure

WPCricket (accessible via WPCricket.com) is an independent digital sports media platform. It is a privately owned entity, founded and operated by a dedicated group of senior sports editors, SEO specialists, and digital journalists.

We are not owned by, affiliated with, or financially backed by any national cricket board (such as the BCCI, ICC, or ECB), franchise team, sports management agency, or sports betting organization. Our independent ownership structure ensures that our reporting remains objective, unbiased, and free from external institutional influence.

Our Funding & Revenue Model

To maintain our operations, pay our editorial staff, and cover the costs of website hosting and technological infrastructure, WPCricket relies on a few transparent revenue streams. The site is provided completely free of charge to our readers.

Our funding comes from:

1. Display Advertising

The primary source of revenue for WPCricket is digital display advertising. We partner with third-party advertising networks, such as Google AdSense, to serve automated ads across our website.

  • These ads are clearly distinguishable from our editorial content.

  • The selection and placement of these network ads are automated based on user behavior and algorithms; WPCricket does not directly endorse the specific products or services shown in these network ads.

2. Direct Sponsorships and Partnerships

Occasionally, WPCricket may partner with brands for direct website sponsorships or banner placements.

  • Any sponsored campaigns or branded partnerships are strictly vetted to ensure they align with our audience’s interests.

  • We do not accept sponsorships from illegal entities or unregulated gambling platforms.

Editorial Independence

There is a strict, impenetrable wall between our revenue generation and our editorial operations.

  • Advertisers do not dictate our content. The companies that advertise on our site or sponsor our pages have no input, influence, or advance knowledge regarding the news we cover, the match analyses we publish, or the opinions expressed by our editors.

  • Our writers and analysts are evaluated solely on the accuracy, quality, and E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) compliance of their journalism, never on their ability to attract clicks for specific advertisers.

Contact Us

If you have any further questions regarding the ownership or funding operations of WPCricket, we welcome your inquiries.

  • Email: contact@wpcricket.com

  • Corporate Office: G384, Block G, Shakurpur Colony, Shakurpur, New Delhi, Delhi, 110034